Featured

Senior Internal Communications Manager, Campaigns

Posted 22 September 2026
Salary Competitive
LocationLondon or Birmingham
Job type Permanent - Full Time
Reference041112
Job FunctionHeadquarters

Job description

Are you an experienced internal communications professional who can deliver impactful campaigns that engage colleagues and support business change?

 

We are looking for a Senior Internal Communications Manager, Campaigns to lead the development and delivery of strategic internal communications campaigns that align to business priorities, drive engagement and enable frontline colleagues to deliver for customers.

 

Key Responsibilities

  • Lead end-to-end internal communications campaigns from strategy through to delivery.
  • Partner with senior stakeholders to define campaign objectives, audiences and success measures.
  • Develop compelling campaign narratives, creative approaches and channel plans.
  • Manage campaign governance, planning and performance reporting.
  • Use insight and data to measure effectiveness and continuously improve results.
  • Lead and develop the Internal Communications Executive (Campaigns).
  • Support the delivery of key internal events and leadership communications.

About You

  • Proven experience delivering large-scale internal communications campaigns in a complex organisation.
  • Strong understanding of change communications and colleague engagement.
  • Demonstrable experience communicating effectively with frontline audiences.
  • Excellent stakeholder management and influencing skills.
  • Strong project management capabilities and attention to detail.
  • An exceptional writer with the ability to turn business priorities into engaging communications.  

   Please see the role profile for more information.

 

As well as working with a fantastic team you will also receive: 

  • Final salary pension
  • Free travel on Avanti West Coast for you/spouse/partner/dependents
  • Privilege Travel card (75% off other train operators fares for leisure travel)
  • 30 days holiday rising by 1 for every completed year of service to a maximum of 37 days (inclusive of bank holidays)
  • 10 free journeys on other First Group Train Operators

At Avanti West Coast, we value the differences that make each of us outstanding! Avanti West Coast recognises the benefits of building a diverse workforce and employing people from diverse backgrounds, which includes their race, religion, age, gender, gender identity, disability, and sexual orientation.

 

Everyone who joins Avanti West Coast becomes part of our close-knit team. We're committed to ensuring that Avanti West Coast is inclusive, a place where people are encouraged to be themselves, and not an edited version to fit in. A place where differences are encouraged, recognised, accepted and put to good use.